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Google Stock: Fighting To Avoid Old Age (GOOG) (GOOGL)

Business Description

Alphabet Inc (NASDAQ:GOOG) (GOOL) is essentially a holding company with its largest business being Google. It also includes a group of start-up companies in a division called Other Bets. Most of Alphabet’s revenues come from selling online

Author's compilation.

Author’s compilation using data from Alphabet’s 2022 10-K filing.

Author's estimate of market size.

Author’s compilation using company 10-K filings and industry estimates.

Author's compilation using company 10-Q filings and TikTok estimates from Business of Apps.

Author’s compilation using company 10-Q filings and TikTok estimates from Business of Apps.

Author's compilation.

Author’s compilation using data from Alphabet’s 10-K filings.

Author's compilation.

Author’s compilation using data from Alphabet’s 10-K filings.

Author's compilation using data from company 10-K filings.

Author’s compilation using data from company 10-K filings.

Author's compilation.

Author’s compilation using data from Alphabet’s 10-K filings.

Author's compilation.

Author’s compilation using data from Alphabet’s 10-K filings.

Author's compilation.

Author’s compilation using data from Alphabet’s 10-K filings.

Author's calculations.

Author’s compilation using data from Alphabet’s 10-K filings.

Author's compilation.

Author’s compilation using data from Alphabet’s 10-K filings.

Author's compilation.

Author’s compilation using data from Alphabet’s 10-K filings.

Valuation inputs.

Author’s valuation model inputs.

DCF output.

Author’s discounted cash flow model output.

DCF output.

Author’s discounted cash flow model output.

Monte Carlo simulation output.

Author’s Monte Carlo simulation output.

Author's model.

Author’s Google Cloud scenario analysis.

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