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5 tips to help your small business become a TikTok sensation

This is reprinted by permission from . 

Dan Oliver, founder of Dan-O’s Seasoning, was slinging his signature blends at trade shows and flea markets around the country when COVID-19 hit, shutting down his primary sales channel and forcing a hard pivot. Oliver turned to TikTok, going all-in on the video-sharing platform, and struck gold.

First,…

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