Salesforce Inc. is diving deeper into generative AI.
The company
CRM,
on Monday unveiled AI Cloud, customer relationship-management software that fuses AI software with data to auto-generate personalized content to customers and developers.
“AI is reshaping our world and transforming business in ways we never imagined, and every company needs to become AI-first,” company chief executive Marc Benioff said.
Additionally, Salesforce said its Generative AI Fund, part of the Salesforce Ventures VC that is backing startups developing “responsible generative AI,” is doubling in size, to $500 million.
Research from Salesforce concludes that nearly three in four employees believe generative AI introduces new security risks — and 60% of them don’t know how to keep data secure.
“This is the latest destination for our AI journey for the last seven years,” Jayesh Govindarajan, a senior vice president of engineering at Salesforce, said in an interview. “We are building a family of large language models that addresses questions based on specific data.”
In March, Salesforce launched the Einstein GPT service and said it is partnering with Microsoft Corp.-backed
MSFT,
OpenAI, creator of ChatGPT, to add the chatbot to its collaboration software Slack.
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