Most advertisers have resolved their concerns about Twitter and have returned to the social-media platform, which is a “very good deal” for the company, owner Elon Musk said Tuesday.
“We are hopefully on the comeback arc,” Musk said of the company he bought for $44 billion in October. When asked directly if he regretted his decision to buy it, he would say only, “all’s well that ends well.”
Advertising reportedly has dwindled on Twitter over concerns about the spread of hate speech and other issues after Musk took over.
Musk spoke at The Wall Street Journal’s CEO Council Summit in London. The conversation meandered through population challenges, AI, life on Mars and other far-ranging topics.
Earlier in the interview, Musk said that Florida Gov. Ron DeSantis will have “quite an announcement” to make on Twitter on Wednesday, adding the event will not be scripted.
Musk also leads Tesla Inc.
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and privately held Space X, among other companies, and recently announced that ad executive Linda Yaccarino will become the CEO of Twitter in the coming months.
Musk added that he isn’t planning to endorse any particular U.S. presidential candidates, but, like most Americans, wants “someone fairly normal” to become the next U.S. president.
Musk said it’s important for Twitter to be “a level playing field, and a place where all voices are heard.”
Before his acquisition, Twitter had many employees who didn’t seem “to add a lot of value,” Musk said. Likewise, many Silicon Valley companies could go through “significant cuts” without affecting productivity, and “in fact increasing productivity,” he said.
Thousands of tech workers have lost their jobs since the start of the year.
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